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customer_portal:manuals:iwash:sms_campaigns [2024/07/10 00:53] aaronm [Introduction] |
customer_portal:manuals:iwash:sms_campaigns [2024/07/10 01:34] (current) aaronm [Now that we’ve created a message, we can set up the parameters for the Marketing Campaign!] |
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=====SMS Campaign Quick Guide===== | =====SMS Campaign Quick Guide===== | ||
+ | ==To set up an SMS marketing campaign, first create a Template for the SMS.== | ||
+ | 1. In the Marketing section of the Back Office, press “Create SMS Template” | ||
+ | {{ customer_portal: | ||
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+ | 2. Give the SMS a name and type in your message – ensure “Template” and “Active” are ticked. | ||
+ | {{ customer_portal: | ||
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+ | 3. Press the “save” button in the top-right of the page | ||
+ | \\ | ||
+ | \\ | ||
+ | ==Now that we’ve created a message, we can set up the parameters for the Marketing Campaign!== | ||
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+ | 4. Go back into the Marketing section and select “SMS Wizard”. Choose your SMS template you’d like to publish | ||
+ | {{ customer_portal: | ||
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+ | 5. Select the parameters for your campaign and press NEXT | ||
+ | *a. You can select a Group from the column on the right, and the SMS will only be sent to customers of sites in that group | ||
+ | *b. Alternatively, | ||
+ | *c. Offer Start Date is the date the offer starts – this is for reporting purposes in the case that a limited-time promotion is being advertised | ||
+ | *d. Offer End Date is the date the offer ends – this is also for reporting purposes | ||
+ | *e. The first option is to send the SMS to customers that have/have not purchased a given product (or any product) BEFORE or AFTER a given date | ||
+ | *f. The second option is to send the SMS to customers that have/have not purchased a given product (or any product) in the last [ ] days | ||
+ | *g. The third option is to send the SMS to customers that have/have not visited in the last [ ] days | ||
+ | {{ customer_portal: | ||
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+ | 6. Select the “Send Date” (when the message will be sent out) and click “Submit”. Please note that SMS’s are sent out at 10:05 EAST: to make sure the campaign is sent out on time, it’s recommended that you set it up at least a day in advance. | ||
+ | *a. Please note that the estimated figures provided on this page are only approximations – actual numbers may vary. | ||
+ | *b. The Preview List will provide a list of customers that will receive the SMS | ||
+ | {{ customer_portal: | ||
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+ | 7. You can verify that the campaign has been saved using the “Browse Campaigns” report: | ||
+ | {{ customer_portal: | ||
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+ | Once the campaign has been published, you can monitor the campaigns using the highlighted reports: | ||
+ | {{ customer_portal: | ||
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+ | Please note that the Campaign Summary report will only work if there is a product linked to the campaign – this can be useful to measure the campaign’s success if it is marketing a particular product. If you’d like to do this, please contact Imagatec at help@imagatec.com.au and we will link the product for you. |