Differences

This shows you the differences between two versions of the page.

Link to this comparison view

Next revision 		Previous revision
customer_portal:manuals:iwash:sms_campaigns [2024/07/10 00:46]
aaronm created 		customer_portal:manuals:iwash:sms_campaigns [2024/07/10 01:34] (current)
aaronm [Now that we’ve created a message, we can set up the parameters for the Marketing Campaign!]
Line 1: Line 1:
 ======= iWASH - SMS Marketing Campaigns ======= ======= iWASH - SMS Marketing Campaigns =======
 +
 +=====Introduction=====
 +iWash has an optional module that allows you to send SMS Marketing Campaigns to your customers. The below guide is for customers who have purchased this module.
 +
 +If you're interested in purchasing this module for your POS, please contact Imagatec and we can provide information on how to get you set up!
 +
 +=====SMS Campaign Quick Guide=====
 +==To set up an SMS marketing campaign, first create a Template for the SMS.==
 +
 +1. In the Marketing section of the Back Office, press “Create SMS Template”
 +{{ customer_portal:manuals:iwash:sms_campaigns:campaign1.jpg}}
 +
 +2. Give the SMS a name and type in your message – ensure “Template” and “Active” are ticked.
 + {{ customer_portal:manuals:iwash:sms_campaigns:campaign2.jpg}}
 +
 +3. Press the “save” button in the top-right of the page
 +\\
 +\\
 +==Now that we’ve created a message, we can set up the parameters for the Marketing Campaign!==
 +
 +4. Go back into the Marketing section and select “SMS Wizard”. Choose your SMS template you’d like to publish
 + {{ customer_portal:manuals:iwash:sms_campaigns:campaign3.jpg}}
 +
 +5. Select the parameters for your campaign and press NEXT
 +  *a. You can select a Group from the column on the right, and the SMS will only be sent to customers of sites in that group
 +  *b. Alternatively, if you select a Site, the SMS campaign will only be sent out to customers of that site
 +  *c. Offer Start Date is the date the offer starts – this is for reporting purposes in the case that a limited-time promotion is being advertised
 +  *d. Offer End Date is the date the offer ends – this is also for reporting purposes
 +  *e. The first option is to send the SMS to customers that have/have not purchased a given product (or any product) BEFORE or AFTER a given date
 +  *f. The second option is to send the SMS to customers that have/have not purchased a given product (or any product) in the last [ ] days
 +  *g. The third option is to send the SMS to customers that have/have not visited in the last [ ] days
 + {{ customer_portal:manuals:iwash:sms_campaigns:campaign4.png}}
 +
 +6. Select the “Send Date” (when the message will be sent out) and click “Submit”. Please note that SMS’s are sent out at 10:05 EAST: to make sure the campaign is sent out on time, it’s recommended that you set it up at least a day in advance.
 +  *a. Please note that the estimated figures provided on this page are only approximations – actual numbers may vary.
 +  *b. The Preview List will provide a list of customers that will receive the SMS
 + {{ customer_portal:manuals:iwash:sms_campaigns:campaign5.jpg}}
 +
 +
 +7. You can verify that the campaign has been saved using the “Browse Campaigns” report:
 + {{ customer_portal:manuals:iwash:sms_campaigns:campaign6.jpg}}
 +
 +Once the campaign has been published, you can monitor the campaigns using the highlighted reports:
 + {{ customer_portal:manuals:iwash:sms_campaigns:campaign7.jpg}}
 +
 +Please note that the Campaign Summary report will only work if there is a product linked to the campaign – this can be useful to measure the campaign’s success if it is marketing a particular product. If you’d like to do this, please contact Imagatec at help@imagatec.com.au and we will link the product for you.